Innovative Web Development Solutions for Industrials

Web development agency services to untap your industrial company website’s potential

Why hire a web development agency for industrials?

Industrial marketing and sales involve long processes and require long-term relationships between buyers and suppliers. An effective website can support marketing and sales efforts, attracting customers and guiding them through the sales cycle.

Your website is a critical platform for your company because it leverages your digital presence for longer sales cycles, and continued customer service.

It acts as a central hub for both existing customers and new prospects. Investing in a web development agency for industrials, like GOAT, will give your company a competitive advantage.

Why involve GOAT in your next web development for project?

If we build or redesign your website, we will help your industrial company drive traffic for your specific audience like engineers or technical buyers. We’ll also be the most familiar web development agency for industrials with how your website works and help you keep your site in top shape.

Our web development agency for industrials will tailor web development & design to your industrial or manufacturing company’s specific needs.

Our design & development team is backed by effective processes, creativity and project management that does what it takes to meet deadlines and goals, while building clear consensus among management teams to find a path forward.

What is it like working with GOAT?

GOAT is a web development agency for industrials that believes in using data and analytics – but most of all, we are good partners. We want you educated and supported, with a clear understanding of what we are doing and why we are doing it.

We come up with solutions, and explain why they are solutions. Our web development agency for industrials focuses on the relationship with our clients. Giving you a single point of contact to a wide range of services.

Putting a site live is only the beginning of our relationship. We include strong analytics to help you continue to navigate performance throughout the life of your company.

Running six websites from a single backend

Columbia Machine

Using a WordPress MultiSite backend, GOAT created 6 (and counting) websites that run from the same backend. This powerful implementation resulted in lower hosting costs, and a shorter training time for Columbia Machine's internal team.

With these changes Columbia Machine managed to go for a more modern look, increasing the amount of bright space and welcoming new users.

“GOAT has been a valued partner of Columbia Machine, Inc. for more than five years. As a result, we have grown to expect only the highest level of SEO analysis, site development, and digital strategy. Their expertise and insight consistently allow us to achieve our marketing objectives in terms of online positioning and performance results.”
Taylor Goode Concrete Products Marketing Manager

Consolidating Heisler Industries brand

Heisler Industries

Heisler Industries came to GOAT looking to consolidate its brand online by promoting its newly renovated website to potential customers instead of sending brochures and other traditional marketing materials. 

Our main goal for this client was to rework their website, giving them a new look to drive new potential prospects to the site & help them to expand to a couple more industries in the future. 

“Working with GOAT on our new website was really seamless. We were coming from a 10+ year old website that didn’t have any backend or CMS in place, so for them to transform this and put everything in an extremely simple-to-use system was crucial for us. They worked with me to make sure we met my budget goals, and the support I received during the process and transition was excellent”
Riley Heisler Marketing Director

Directing ads towards a relevant target audience

Columbia Okura

After a successful strategic project focusing on conversion rate optimization for parallel lines of business, we directed ads focusing on Columbia Okura’s products and solutions towards a relevant target audience of clients. The increase of market share and influx in conversion marketing are on account of our outreach advancements in targeted search and display ads.


Our Web Development Process

We believe in the importance of process. We tackle tough problems with a tested process at our back.

Intake Interview

We listen to your business objectives and web development needs for your company. We look at your internal team's work, and determine what support you need externally. Our goal as your web development agency for industrials is to understand your specific circumstance and goals.

Based on the kickoff meeting results, we map out the various stages of your company’s project, including deadlines, costs, milestones and goals.

Our web development agency for industrials starts conducting the research and defining the purpose of your project to ensure that the outcome stays in line with your business goals and serves the needs of your users.

We provide the wireframes of all key pages and templates on your site. We will also bring your site navigation and page content structure to life, and show how users interact with that content. Leverage your corporate identity and create unique user interface design elements needed for each one of your pages and functionality.

Our web development team will take the outcomes of the design and planning phase to turn them into a full web experience.

Our internal team will handle QA to ensure usability on modern versions of browsers, devices and operating systems. Before launch, every link, form, and script is tested, with a specialized software to run QA’s.

At this point we deploy the codebase to the desired hosting environment. After the site is live, we run another round of QA and final testing to be sure that all files have been installed correctly.

Having the support of a web development agency for industrials like GOAT means that we will be there for you if you need website maintenance & updates or training assistance.

Discover your company's full potential

Other ways we can help your industrial company make the most of digital marketing

Analytics & Strategy


Search Optimization

Web Design


Web Development

PPC & Ad Buying


Facebook & Instagram Ads



Web Development for Industrials Benefits

If you want to know more about our web development services benefits feel free to reach out

Increase your sales

Hiring a web development agency for industrials like GOAT will help you grow your business. If your website’s contents are clear and easy to use, customers will find it easily. A web development agency for industrials will also help you update your website after some time and attract new or keep loyal customers.

In this digitalized world, having an online presence is mandatory. If a company or business is running without an online platform and advertising through traditional means, they are far behind those that have a strong online presence. Hiring a web development agency for industrials like GOAT will help you design & build a website that will make you more noticeable than your competition.

Hiring a web development agency for industrials means getting a responsive web design that fits best your industrial company’s needs. Responsive web design is responsible for designing what users see on their screens and turning these designs fully functional on any mobile screen. Working with a web development agency for industrials is the best decision you can make to get the most out of your site’s potential.

Applying best practice from multiple industries

Creating holistic digital strategy, actionable tactics and expert implementation



Financial Services





    An Industrials Digital Agency